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Erica Seppala

Editor & Senior Staff Writer

6+ Years At Merchant Maverick

Education: AA Liberal Studies, Limestone University

Erica has been writing about small business finance and technology since 2008. She joined Merchant Maverick in 2018 and specializes in researching and reviewing business software, financial products, and other topics to help small businesses manage and grow their operations. Her expertise has been cited in MSN, Reader’s Digest, Vox, U.S. News & World Report, and Real Simple. She is a Certified ProAdvisor for QuickBooks Online and QuickBooks Payroll, a graduate of Limestone University, and currently resides in Greenville, South Carolina.

Merchant Maverick Archives for Erica Seppala | Page 24

GoFundMe Review

While GoFundMe’s brand centers on charity, with personal and charitable causes accounting for most of the campaigns, many people don’t realize that GuFundMe can also be used to raise funds for business projects as well.

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Jan 7, 2025 Filed under: Start-Up Business Loan Reviews
fundable review

Fundable Review

Fundable is less geared toward starry-eyed dreamers with wild ideas and more toward startups and companies with a solid plan of action. Fundable gives businesses the choice of launching either a rewards-based crowdfunding campaign (à la Kickstarter) or an equity-based campaign in which backers get a share of stock in the company in exchange for their backing.

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Jan 9, 2025 Filed under: Start-Up Business Loan Reviews

Indiegogo Review

Indiegogo is available to creators and backers from just about every nation. With a comparatively broad array of project categories that qualify for Indiegogo approval, it’s a crowdfunding platform with wide reach and appeal. The flip side is that shadier campaigns have a better chance of slipping through the cracks on Indiegogo than they would on more restrictive crowdfunding platforms.

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Jan 9, 2025 Filed under: Start-Up Business Loan Reviews

Kickstarter Review

Kickstarter is dedicated to the crowdfunding of creative projects, not charity or personal use. Kickstarter has seen over 5 billion dollars pledged to projects, over 184,000 successfully funded projects, and over 18 million total backers. While Kickstarter is not without its critics, it occupies a commanding position in the crowdfunding field.

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Jan 9, 2025 Filed under: Start-Up Business Loan Reviews

ZipBooks Accounting Software Review

ZipBooks is a cloud-based accounting program that offers intuitive, color-coded design with a number of features, including invoicing, contact management, project management, and time tracking. It offers such features as time tracking, project management, and basic job costing even on the free plan. Be aware of the limited reports and integrations.

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Dec 11, 2024 Filed under: Accounting Software Reviews
Crest Capital logo

Crest Capital Review

Crest Capital is an online equipment financer. This company offers a variety of leasing options designed to facilitate ownership or temporary utilization of a wide variety of business-related equipment. Crest’s rates are good, but if you can’t meet Crest’s high qualification standards, however, you may want to have some alternatives in mind.

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Dec 18, 2024 Filed under: Equipment Financing Reviews
Riviera Finance logo

Riviera Finance Review

This factor offers flexible services that will work for a number of businesses, no matter how large your business is or how long you’ve been in business. You don’t have to deal with monthly minimums, pay an excess of additional fees, or worry about your customers going bankrupt. Add those things to a strong physical presence (via offices in over 25 different cities) and more than 50 years of factoring experience and Riviera Finance is certainly worth the time it would take to get a quote.

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Jan 10, 2025 Filed under: Invoice Factoring Reviews